Creating a new content is a costly process. Most marketers say that consistent influx of the content – their main task. However, not only the companies themselves but also the users could create content. The so-called “custom” content can have a great importance for B2B companies. Ways to bring user-generated content: 1. Contests Contests are […]
In July 2014 Google added a line of rating in commercial advertisements. This innovation has been available to users from the United States. Now Google bring them to the people of Europe, starting with the UK, France and Germany. This 5-star rating system represents aggregated review data for the product, compiled from multiple sources including […]
English version of the Google Analytics Help Center supplemented by a new section with recommendations for the using of Google Tag Manager. This guide contains step by step instructions for working with tags in Google Analytics, AdWords, DoubleClick. It includes the following items: When and why to use Google Tag Manager Best practices for naming conventions […]
Website promotion is carried out taking into account a variety of factors that affect the popularity of search queries. In particular, the popularity of certain search queries increases with the onset of the season: skis and skates are looking mainly in the winter season, and swimwear waistcoats – in the summer. Website promotion on such […]
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