Google and Yandex signed a cooperation agreement in the field of advertising. Representatives of the companies especially stressed that the agreement applies only in advertising industry.
As a result of the cooperation agreement, advertisers will be able to display ads on competing sites at the samу time. Also, it will be helpful to companies that will increase the number of its customers this way.
Details of the agreement and the terms of its signature haven’t known yet, but in the next few months the companies plan to resolve all technical issues.